All New product development articles – Page 38
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Comment & OpinionLow-quality challenger pitches bring the movement down
Every time a challenger brand overpromises and underdelivers, or submits a time-wasting application, it makes buyers that bit more cautious about newness, says Thea Alexander, CEO at YF
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NewsThe Jolly Hog launches BBQ range that cooks in five minutes
The range (rsp: £6) is launching into Tesco, Morrisons, Ocado and Sainsbury’s at the end of March
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NewsSure Whole Body Deo goes beyond armpits in light-hearted TV ad
It features characters applying Sure deodorant to various parts of their bodies
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Promotional FeaturesWin in biscuits with twists on the classics
The UK biscuit market is competitive, but with evolving consumer tastes, there’s ample opportunity for brands to shine. Read how, by embracing innovation and quality, brands like Border Biscuits are driving growth with new flavours and convenient formats that cater to modern snacking habits.
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NewsBetter Nature Tempeh launches new & improved core line
Better Nature’s reformulation of its classic tempeh block now contains more protein, with 44g per pack
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NewsSt Austell Brewery rolls all-British Anthem ale out in Tesco
Anthem was launched in the on-trade on cask in 2022
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NewsFever-Tree to debut boozy RTD with Margot Robbie’s Papa Salt gin
It is the second spritz launched by the supplier in less than a year
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NewsOvernight oats startup Oat Cult makes ‘unmissable’ debut
Its single-serve sachets looked ‘like nothing else in the cereal aisle’, Oat Cult claimed
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NewsMüller Yogurt & Desserts launches two new Bliss SKUs
Müller said the range brought fresh spring flavours ‘perfect as we prepare for sunnier days’
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NewsBoost Drinks adds limited-edition flavoured energy drinks duo
Both limited-edition lines come in price-marked packs
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NewsKids’ snacking brand patents method for reducing sugars in babyfood
Charles Fermor, a Kent-based farmer and co-founder of Freddie’s Farm, has developed the processing method
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NewsCadbury unveils Lotus Biscoff Dairy Milk chocolate bar
The NPD would ‘tap consumer interest in new flavours and textures, and drive cross-brand excitement’ said Mondelez
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Comment & OpinionAre M&S’s one-ingredient corn flakes really any healthier?
M&S took simplification of food to the next level earlier this week, with its one-ingredient corn flakes – but are consumers missing out?
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NewsGhost Labs unveils ‘colourless’ canned cocktail range
The cans have launched via DTC, Zapp and in Selfridges
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NewsCîroc expands RTD range with ‘tropical’ Colada launch
Cîroc has also announced the return of its Cîroc Coconut flavoured vodka
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NewsBatchelors launches ambient ready meals range into Sainsbury’s
The meals were ‘specifically targeted towards busy professionals’ said Batchelors
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NewsLindahls launches high-protein cheese and dairy drink range
The Lindahls protein cheese lines were developed in response to growing demand for dairy protein
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NewsFree-from chocolate brand halts production due to soaring cocoa prices
Allergen-free brand Creative Nature has halted production of its Magibles treats and chocolate cake mixes
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NewsJack Daniel’s & Coca-Cola adds ‘bold’ cherry flavoured RTD
It is the first flavour innovation in the Jack Daniel’s & Coca-Cola RTD lineup
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NewsCheese alternative nuggets made from potato make UK debut
The frozen NPD, called Tater Cheezz, was developed by wholesaler and distributor Ark34 Ltd





