All New product development articles – Page 36
-
Comment & OpinionWill McVitie’s NPD push win back shoppers from own label?
Recent weeks have seen McVitie’s add a swathe of new lines in an ambition to cater to ‘all snacking occasions’
-
Comment & OpinionSME and startup growth is being hampered by lack of data
Although fmcg SMEs hold 15% of the market by value, their products account for 27% of delisted items over the past year. Lack of data is the issue, says Alex Lawrence, senior strategic insight director at Circana
-
Comment & OpinionWhy own label is set to dominate NPD and how brands should respond
Supermarket brands aren’t just cheaper – they are becoming more innovative and exciting for consumers too, says Daniel Quinn, head of innovation at The Forge
-
NewsBerry delivery brand Berrymakers launches across UK
The brand claims to introduce an entirely new way to buy and enjoy berries and will bring British berries direct to consumers’ front doors
-
NewsBritvic and Müller launch products through Iceland’s new accelerator
Both were among the companies to pitch innovation ideas as part of Iceland’s newly launched accelerator Brands on Ice
-
NewsYorkshire school pupil creates new Heck sausage line
The Yorkshire sausage company tasked pupils at its local primary school to come up with new flavour ideas for its gluten-free chicken sausages
-
Category ReportReady to drink trends 2024: Hard seltzer goes soft
The forecast hard seltzer craze hasn’t materialised in the UK, prompting brands to rethink their strategies. Does the future instead lie in canned cocktails?
-
NewsWhite Claw eyes move into RTD cocktails as hard seltzer sales stutter
White Claw leads the way in hard seltzer, but the category is shrinking
-
-
NewsNestlé resurrects Caramac for a limited run after axing it last year
Nestlé halted production of Caramac in November, following a ‘steady decline in sales’
-
Category ReportHome baking trends 2024: Bake it yourself
Brits are making more cakes and loaves at home to mitigate the increasing cost of living and concerns about ultra-processed food
-
NewsPembrokeshire Creamery launches Blas y Tir Welsh milk brand
The new Blas y Tir milk will be available in two-litre, one-litre and one-pint bottles with options for skimmed, semi-skimmed and whole milk
-
NewsAustralian coffee brand Hunt & Brew arrives in the UK
The drinks will be made in the UK, in Berkshire
-
-
InterviewsThe Delicious Dessert Co’s Claire Smith on winning back younger shoppers
The Delicious Dessert Company’s head of insights aims to win back younger shoppers who are bored of ‘traditional’ flavours with trend-led innovation
-
Analysis & FeaturesDoes Biotiful tie-up signal a change of direction for Aldi?
After its recent kefir launch, is Aldi swapping out its ‘copycat’ approach for a collaborative one?
-
NewsBone broth brand Freja adds ‘creamy and indulgent’ powdered shakes range
The shakes were ‘so much more than a protein shake’, Freja claimed
-
NewsMcVitie’s adds ‘indulgent’ Signature biscuits to tap evening snacking
A trio of ‘luxurious, multi-textural’ variants will hit Waitrose shelves on 22 July
-
NewsItsu adds ‘convenient’ ramen broths, cooking sauces and noodles
All seven new lines have launched into Tesco
-
NewsCasillero del Diablo to launch 8.5% abv lower-calorie BeLight in the UK
The duo contain just 65 calories per 125ml serve