All Loyalty articles
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Analysis & FeaturesThe big deep-fried chicken fast food takeover
KFC has dominated the UK fried chicken takeaway scene since its first outlet opened in 1965. But a flock of new players is hitting high streets – and the battle of the chicken shops is hotting up
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NewsLidl adds integrated payment feature to loyalty app
Customers can now claim rewards and pay by scanning the Lidl Plus app at a till
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Promotional FeaturesHow collectible campaigns could solve grocery crisis
With 80% of shoppers visiting multiple supermarkets each month, discount-based rewards are failing. The solution is creating emotional connections that turn routine shopping trips into memorable family moments
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NewsMorrisons revives 20% More Card discount at in-store fish and steak counters
Morrisons had quietly phased out the 20% discount at its counters earlier this year as part of a restructure of its Market Street counters
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NewsMorrisons scales back loyalty price More Card promotions
Morrisons has scaled back the use of More Card for promotions, bucking the growing trend of loyalty pricing as it fights to build footfall and basket spend.
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NewsAsda appoints new loyalty boss in bid to win back shoppers
The new hire previously spent five years at Asda as digital marketing director
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NewsTesco Clubcard deal offers cinema tickets for £2.50
The Tesco Tuesdays scheme will allow Clubcard members to exchange vouchers for Cineworld rewards
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NewsLidl invests £250m in cutting prices
Lidl said it had reduced prices on over 1,000 product lines since the start of this year
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NewsKitchen assistant app launches RemyCoin to ‘turn sustainability into a game’
Remy – which claims to be ‘Europe’s first AI Kitchen Assistant’ – has launched RemyCoin
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NewsCo-op and Barnardo’s urge food retailers to extend loyalty schemes to under-18s
Co-op is currently the only national UK food retailer to offer 16 and 17-year-olds independent access to benefits as part of its membership proposition
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NewsSupermarkets scale back on voucher sites
Figures shared by discounting website VoucherCodes show a 37% drop in grocery offers published on the site in the first half of the year
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Comment & OpinionCMA’s new powers mean grocery faces intensifying regulation
The CMA has been pushing for these powers for years, and when the legislation was first announced, it was clear the initial intention was to make use of them quickly, says Kate Newman, partner and head of competition at Mills & Reeve
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Comment & OpinionLittle Treats: loyalty rewards are a long overdue smart move for Waitrose
Most Waitrose shoppers are likely to want better Waitrose rewards much more than John Lewis rewards
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NewsLoyalty voucher platform Steppr targets groups of independent retailers
The vouchers can be redeemed across a choice of brands by shoppers
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Comment & OpinionRetail’s obsession with pushing volume is a zero-sum game
Volume is a zero-sum game right now – this spate of activity is a simple share grab with no net extra for suppliers, says David Sables, CEO of Sentinel Management Consultants
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NewsWaitrose expands MyWaitrose loyalty programme with ‘Little Treats’ rewards
Waitrose is set to expand its MyWaitrose loyalty programme with a new ‘Little Treats’ pilot scheme offering members rewards when they reach specific spending thresholds
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NewsIceland Foods rebrands Bonus Card scheme in major new loyalty push
Iceland Foods has overhauled its loyalty programme, rebranding the Bonus Card as the Bonus Club while introducing enhanced monetary rewards and third-party partnerships
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NewsCo-op launches ‘wave phone to become a member’ feature on ESLs
Once tapped or waved in proximity of the ESL, the phone’s NFC reader can immediately load a URL directing customers to the Co-op membership webpage
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NewsWaitrose upgrades app with ‘in-store’ mode to boost shopping experience
Waitrose has enhanced its MyWaitrose app with a new ‘In-store Mode’ that uses location data to improve the shopping experience, including a shopping list function that checks product availability at specific stores.
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NewsPoundland names the date it will stop selling online and close its loyalty app
The digital retreat is part of a restructuring process under new owner Gordon Brothers, the investment firm that bought Poundland from Pepco Group in June