Category reports – Page 24
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Category ReportA superior serve: adult soft drinks category report 2019
Inspired by craft beer’s transformation, adult soft drinks and mixers are becoming more bespoke, adventurous – and pricey
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Category ReportMeal deal or no deal? Food to go category report 2019
Poundland and B&M have swooped into meal deals with offers that undercut the mults. Can they win in this price-driven arena?
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Category ReportThe cheese limbo: cheese category report 2019
How low can you go? That’s the burning question for cheese players as they fight ever-growing pressures on their margins
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Category ReportRemaking the classics: savoury pastries & meat snacks category report 2019
Revamping old favourites doesn’t always go down well – but in savoury pastries, the spirit of reinvention is sending sales soaring
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Category ReportWhat lies beneath: fish category report 2019
On the face of it, fish sales are in healthy shape. But could growth be scuppered by sustainability concerns?
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Category ReportSeasoned travellers: world cuisines category report 2019
Overseas travel is in decline, but Brits are still managing to go around the world through meal kits and spices
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Category ReportFallen angel: plant-based meat alternatives category report 2019
Meat alternatives have reaped the benefits of the health halo around plant-based. But as scepticism grows, could sales suffer?
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Category ReportNot fit for an Italian: pasta & pasta sauces category report 2019
Celeb chef Gino D’Acampo wouldn’t touch the budget pasta on UK shelves: it uses soft wheat, which is against Italian law
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Category ReportLate to the party? Plant-based category report 2019
Mainstream brands are rushing to cash in on plant-based. But can they compete with established all-vegan operations?
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Category ReportNo needle required: toiletries & personal care category report 2019
Skincare is taking its lead from plastic surgery with clinical-looking packaging and claims - giving sales a facelift
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Category ReportNatural power: protein category report 2019
Eggs are among the foods shouting about their naturally high protein content – giving bars and shakes some fresh competition
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Category ReportThe new dog’s dinner: petcare category report 2019
Today’s pets are following human food trends. And that’s opening up a growing market for vegan nutrition
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Category ReportSnack attack: cakes & biscuits category report 2019
Brits are gorging on cakes and biscuits like there’s no tomorrow. But not everyone is benefiting
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Category ReportViva la revolucion!: alcoholic beverages category report 2019
Labour’s Diane Abbott was castigated for drinking an RTD on the train. But as it turns out, she’s at the helm of a new wave of drinking
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Category ReportSaving bacon: meat category report 2019
Brits aren’t giving up on meat, but sales of processed products are taking a hit from health and climate concerns. Can they be saved?
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Category ReportThe rise of dark, Brexit effects and the British chocolate boom: bumper confectionery category report 2019
How are chocolate and sweets prevailing despite facing multiple challenges? We find out in this bumper category report
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Category ReportMaking a meal of it: sports nutrition category report 2019
Consumers of sports nutrition products are no longer just athletes. And shoppers want more than meal replacements
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Category ReportBeating the freeze: winter remedies category report 2019
When temperatures turn frozen, Brits turn to cold and flu meds. And ever more are choosing higher-priced sprays and inhalers
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Category ReportWhat’s on the cards for cheddar brands? The Dairymen cheddar report 2019
Aldi is now cheddar’s fourth biggest retailer and brands face the axe as own label rises. So how can they avoid a grim future?
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Category ReportCan milk become a sacred cow again? The Dairymen milk report 2019
Milk brands are fighting back against plant-based alternatives with health-based NPD. But will it be enough to maintain sales?