Archive of all category reports
Most recent first...
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Category ReportThe changing face of beauty and personal care: trends in 2026
Boots said shoppers ’are investing in trusted classics and luxury staples while experimenting with fleeting trends and affordable brands’
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Category ReportMore than half of men now shave their body hair
In the past year, value sales of men’s razor blades have grown 1.9%, or £4.9m. [Worldpanel]
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Category ReportAsian beauty’s influence grows as men ‘catching up’ on skincare spending
Boots sells a Korean skincare product every 30 seconds
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Category ReportRefillable & whole-body men’s deo goes from ‘niche to fixture essential’
With sales of men’s deodorants up 5.4% in value, Unilever recently unveiled Dove Men + Care Whole Body Deo
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Category Report‘Inside-out’ skincare trend gathers pace
It’s not just what you put on your skin and hair that counts
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Category ReportHow budget beauty brands are winning share
Savvy shoppers are no longer ashamed to buy budget items
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Category ReportUnilever bets big on the natural grooming boom
In the US, ‘looksmaxxing’ is on the rise with young men
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Category ReportHow retailers can fire up sales this barbecue season
Brits spend nearly twice as much on barbecues than everyday meals: £5.04 versus £2.64
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Category ReportVeg makes up half of all BBQ serves
It’s worth noting 51.8% of all food served at barbecues last year was veggie
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Category ReportHow beef won the top spot at the UK’s barbecues
Beef is the new king of the grill at UK barbecues, having stolen the crown from pork
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Category ReportHow sauces are spicing up the nation’s barbecues
It’s not just Brits’ choice of meat that’s helping the UK raise its barbecue game
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Category ReportBorn to grill: Jolly Hog pitches Proper Porkers at posher BBQs
When people feel strapped for cash, staying in often becomes the new going out
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Category ReportTex-Mex BBQs tipped for growth
Many expect Mexican and US flavours to feature heavily at UK barbecues in the coming season
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Category ReportWhat will be the next big thing in beer and cider?
Beer and cider could do with a shake-up. So, what are brands and retailers doing to inject excitement back into the category?
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Category ReportPunk in a funk: what next for IPA?
Punk’s not dead. But it is in a funk. No, we’re not referring to BrewDog going into administration this month before selling for £33m
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Category ReportLow & no cider outgrows beer
Thatchers is the fastest-growing brand in NIQ’s list of the top 10 bestselling low & no beers and ciders
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Category ReportThree quarters of drinkers say alcohol-free beer is too pricey
After years of consistent growth, low & no beer and cider is now worth just shy of £260m. But that’s, well, small beer compared with the £5.7bn alcoholic beer and cider category [NIQ]
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Category ReportCan beer put the ‘fun’ in functional?
Traditionally, beer is made with just four ingredients: water, malted barley (or other grains), hops and yeast
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Category ReportSmall Beer hails big gains as mid-strength brews gain ground
Supermarkets have invested heavily in low & no alcohol offers in recent years. The category has grown in value by 14.3% to £378.3m on volumes up 11.2% [NIQ]