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Quorn forms sustainable protein partnership with Liverpool FC
The team-up is part of the Premier League club’s ’Reds Go Green’ sustainability initiative
Budweiser Budvar plays up quality and Czech heritage with rebrand
The new look aims to appeal to fans of craft beer
Mr Porky rebranded with expanded lineup and new logo
The Mr Porky character has been replaced by a younger looking version
Heinz gets personal with customisable labels on new DTC channel
Heinz is offering personalised versions of six products through its direct-to-consumer channel Heinz to Home
Echo Falls targets younger shoppers with ‘sophisticated’ revamp
It has rolled out across all Echo Falls SKUs, with the tagline ‘your friend in wine’
Proper makes TV debut with ‘Popcorn Done Properly’ advert
It features exploding CGI popcorn kernels on various coloured backgrounds
Kellogg’s pulls Joe Wicks ads after kids advertising claims
A pre-roll ad for the crisp brand appeared before Wicks’ ‘PE with Joe’ video in April
Pot Noodle to encourage ‘alternative’ careers with virtual fair
It has partnered with GradBay, a marketplace that connects students and graduates with businesses
Phil Gowland takes up commercial director role at Whitworths
Gowland previously held the role of marketing director at the business
Linwoods revamps range to push health credentials
The new look plays up the range’s fibre, protein and omega-3 content
Chuckling Goat ads censured by ASA over immune system claims
”This is unfortunately one of those places where the government has not caught up with the science”, said the brand’s director Shann Jones
Dairy industry and government team up for £1m ad push
Defra has also announced England’s dairy farmers will be able to access a £10,000 fund to help overcome the coronavirus outbreak
Heinz revamps canned pasta packaging with ‘playful’ design
Shoppers previously had trouble differentiating between SKUs because the entire range was coloured yellow, said Heinz
Benecol revamps packaging after pre-coronavirus sales slump
The health-focused brand’s new look will highlight its ’cholesterol-lowering’ credentials
St Pierre overhauls packaging and wins Tesco listing
It said the new look celebrated the brand’s ‘rich French heritage’
Président takes aim at quality convenience with diced goat’s cheese
The ‘mild and creamy’ Goat’s Cheese Cubes go on sale in Waitrose from 1 April