Taylors of Harrogate’s bride keeps things simple
Taylors has resumed on funny form with a new spot for its ground range
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Asda appoints Havas London as new advertising agency
Asda has worked with AMV since 2018
Berry Gardens snaps up Jessica Ennis-Hill for ‘category first’ push
The six-figure More Than Taste campaign will showcase the nutritional benefits of berries
Müller kicks off Müllerlight’s ‘biggest ever’ TV push
The advertising will feature athletes Katarina Johnson-Thompson, Laura Muir and Hannah Cockroft
M&S sponsors new ITV celebrity contest ‘Cooking with the Stars’
The retailer jointly developed the show to boost its scratch cooking credentials
Yakult pushes benefits of gardening in new marketing push
The fermented dairy drink’s Grow with Yakult campaign will give participants seeds for five Japanese vegetables
Co-op extends product placement deal on Coronation Street with ITV
Co-op has agreed a three-year extension to the partnership with ITV
Tesco brand director McEttrick to leave after ‘completing turnaround’
Michelle McEttrick was hired by former CEO Dave Lewis to revamp the Tesco brand
AB InBev and Lavazza tap GreenJinn’s new promotions tool Treasure
A beta version of Treasure has already been used by AB InBev’s canned wine brand Babe
Heinz collaborates with The Who on limited-edition beans
There are 1,967 limited-edition cans available to buy from Heinz to Home
Morrisons gives away millions of sunflower seeds as ‘sign of hope’ after lockdown
The seeds will be offered to customers by checkout staff and within online shopping orders
Birds Eye announces Team GB tie-in for meat-free Green Cuisine range
The plant-based brand will sport a new union flag look and carry Team GB’s logo
M&S relaunching ‘Fresh Market Update’ TV ad campaign
The latest campaign will see M&S introducing 30 million bees to 28 partner farms this summer
Whitby Seafoods announces first TV ad amid scampi sales boom
The Yorkshire brand said it hoped the advert would harness the power of British seaside nostalgia
Sipsmith links with Wimbledon for ‘Strawberry Smash’ gin
Touted as a “a must-try for gin lovers looking to perfect their serve this summer”, Sipsmith is recommending it be served as part of an “elevated” gin & tonic
Buying group Sugro to launch NPD sample box scheme
The boxes will be prepared, packed and despatched to members up to eight times a year
Iceland slated for voucher push after pocketing rates relief
A major rival has slammed Iceland for giving away ’20%’ discounts while arguing it cannot afford to repay business rates relief