Archive of all category reports – Page 28
-
Category ReportBeating the freeze: winter remedies category report 2019
When temperatures turn frozen, Brits turn to cold and flu meds. And ever more are choosing higher-priced sprays and inhalers
-
Category ReportWhat’s on the cards for cheddar brands? The Dairymen cheddar report 2019
Aldi is now cheddar’s fourth biggest retailer and brands face the axe as own label rises. So how can they avoid a grim future?
-
Category ReportCan milk become a sacred cow again? The Dairymen milk report 2019
Milk brands are fighting back against plant-based alternatives with health-based NPD. But will it be enough to maintain sales?
-
Category ReportBack from the dead: The Dairymen butters & spreads report 2019
After years in decline, vegetable fat spreads are back in growth, with sales up £12.5m in the past year. What’s behind this rebirth?
-
Category ReportSmall but powerful: The Dairymen dairy for kids report 2019
From yoghurt to cheddar, kids are already shaping the future of some dairy categories. So how are brands responding?
-
Category ReportGet a room: The Dairymen ice cream report 2019
Britain’s love affair with ice cream is hotting up, with indulgent lines driving huge growth. So who’s flavour of the month?
-
Category ReportWhy happy guts make for happy sales: The Dairymen dairy drinks report 2019
The gut health trend is giving dairy drinks reason to smile, as kefirs and probiotics gain ground. Can these go mainstream?
-
Category ReportIs the nightmare before Christmas finally over? The Dairymen continental report 2019
It’s been a tough few months for cheese importers, who are battling uncertainty as they prepare for the festive period
-
Category ReportActive health for active people: The Dairymen yoghurts & desserts report 2019
In a flat yoghurts market, products boasting health benefits are in growth. What’s driving the shift, and can it be sustained?
-
Category ReportCheese, the new frontier for dairy-free: The Dairymen dairy alternatives report 2019
Cheese alternatives are the fastest growing part of the dairy-free market. Can it catch up with milk?
-
Category ReportA starring role: sauces & condiments category report 2019
Sauces and condiments are no longer just a supporting act at mealtimes. Exotic, adventurous NPD is stealing the limelight
-
Category ReportThe sunset years: hot beverages category report 2019
Coffee pods were the rising stars of hot beverages. Now growth has begun to slow down. So is the sun setting on their success?
-
Category ReportCold brew fever: cold brew category report 2019
Cold drinks are getting hot. But who will best take advantage – established brands, soft drinks specialists or new players?
-
Category ReportRace for power: batteries category report 2019
Duracell is in pole position, but Energizer is hot on its heels. So who can win as batteries face a change in consumer habits?
-
Category ReportNo compromise: roast dinners category report 2019
Consumers are demanding quick products that taste as good as home-cooked
-
Category ReportThe cost of convenience: rice & noodles category report 2019
Rice and noodles appeal to shoppers seeking speed and ease, but this desire for convenience is coming at an environmental cost
-
Category ReportThe British brunch: breakfast category report 2019
Shoppers are looking to recreate the indulgent experience of brunch at home. So how is benefiting?
-
Category ReportHigh-end Halloween: Halloween category report 2019
These days, Halloween is about far more than sugary sweets and screaming kids. Sophisticated grown-up parties are all the rage
-
Category ReportPlaying chicken: poultry category report 2019
The standoff over the EU is putting the British tradition of the chicken dinner on the line
-
Category ReportFailure to rise: home baking category report 2019
Home baking sales are sinking as Brits bake less often. So can premium launches tempt bakers to pick up their whisks again?





