Archive of all category reports – Page 27
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Category ReportIce ice baby: dairy drinks category report 2019
Last summer’s heatwave saw iced coffee sales soar. But can it sell in chillier temperatures?
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Category ReportA bar apart: snack bars category report 2019
How are healthy snack bars managing to stand out in a crowded market?
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Category ReportThe investment parlour: ice cream category report 2019
Premium and low-calorie ice cream brands are attracting funding like never before
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Category ReportSuper juice: juices & smoothies category report 2019
Innovative functional blends are driving growth that flies in the face of consumers’ sugar concerns
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Category ReportThe big takeaway battle: pizza category report 2019
As Brits show an insatiable appetite for pizza delivery, grocery is getting in on the game
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Category ReportKatsu for kids: infant care category report 2019
Quinoa, amaranth and turmeric are among the ingredients making their way into a new generation of highfalutin baby and infant products
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Category ReportSmoke signals: tobacco category report 2019
From May, tobacco will be tracked using microprint, chemical markers and unique codes
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Category ReportIn the spotlight: vaping category report 2019
Vaping is starting to take centre stage in supermarket strategy and display
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Category ReportLost in shelf space? Ethical trading category report 2019
As a growing number of schemes crowd the aisles, how do brands ensure they stand out?
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Category ReportShaking it up: cooking sauces category report 2019
Consumers are leaving one-step sauces behind for more adventurous kits and pastes
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Category ReportCleaning up the planet: household category report 2019
Environmental awareness and social media influencers are having a profound effect on the category
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Category ReportIs wellness worth it? Cereals category report 2019
Healthy breakfasts are booming. But it’s not the traditional low-fat, low-calorie options
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Category ReportDoes Brexit mean eggsit? Easter category report 2019
This year’s late Easter could prove the first test of how fmcg and retail will fare after Brexit
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Category ReportThe explosion in nuts: jams & spreads category report 2019
Peanut butter sales have passed the £100m mark, thanks to the spread’s versatility and kudos with the health crowd
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Category ReportClean eating in seconds: ready meals & soups report 2019
The new wave of products promise a quick fix of nutritious, virtuous fare
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Category ReportGood enough to eat: beauty category report 2018
Food-themed NPD is shaping up to be a big beauty trend. So what’s driving this?
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Category ReportDope drinks: adult soft drinks category report 2018
Cannabis-derived CBD is tipped as the next big thing in adult soft drinks, tempting everyone from startups to Coca-Cola
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Category ReportCafé culture: food on the go category report 2018
Supermarkets are taking on coffee shops as Brits move away from everyday sandwiches to more premium offerings
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Category ReportCheese snacks reach maturity: cheese category report 2018
The cheese snacking sector has evolved from children’s lunchbox staple to innovative adult snack
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Category ReportSavoury pastries & meat snacks category report 2018
Brands are now looking to tempt the young, cool crowd with exotic recipes and vegan NPD