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Amazon slashes prices to undercut Tesco, Asda and Sainsbury’s
By Elinor Zuke2026-05-07T09:55:00
Amazon began its campaign at the end of March when it lowered prices on 4,315 items, or 45% of the products available on Amazon Fresh, with an average discount of 16%
Amazon has cut prices on 4,315 items as it intensifies efforts to grow its 1.9% share of the UK grocery market, new analysis shows.
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