Archive of all whitepapers – Page 4
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Whitepapers2022 Consumer Trends in Sustainability in partnership with Kraft Heinz
Learn how consumers want brands to act more sustainably. Three-quarters of consumers expect brands to do more about sustainability.
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WhitepapersWhy local could be the future of grocery
Having kept us fed and safe so brilliantly during the pandemic, our supermarkets and their teams are again battling a fresh wave of challenges from the current supply chain and cost of living crises. So how can the Power of Local help?
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WhitepapersSucceeding on Amazon is essential for health and beauty brands
In the UK, Edge by Ascential expects Amazon to overtake Boots parent firm Walgreens Boots Alliance to become the top health and beauty retailer by gross merchandise value (GMV) sales by 2026.
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Whitepapers3 Steps to Owning Your Digital Strategy and Customer Relationships
Third-party delivery partners were a must for grocers during the pandemic. Such relationships allowed retailers to stay afloat, offer an in-demand service to customers, and hold onto valued clients in volatile times.
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WhitepapersAre online shopping opportunities set to dominate grocery post-pandemic?
2021 saw up to 80% of customers in the UK ordering their groceries online and the UK grocery industry is changing like never before.
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WhitepapersThe Marketer’s Guide to TikTok. How CPG brands can reach a hyper-engaged audience
Product discovery has changed forever, and this is most evident in the CPG industry, where there’s increased fragmentation and reduced loyalty.
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WhitepapersSustainable CPG: The Complete Guide To Making Your Business Regenerative
In an era of world change, businesses need to understand how to form a circular economy and be regenerative. But how? Read SAP’s step by step guide to achieving this goal.
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WhitepapersTechnology transformation for food manufacturers: Where to start
With the world seemingly at a crossroads, the megatrends that were once 25 years away have been brought to the fore in a matter of months. The rate at which businesses must now adopt technology is only increasing. This scene presents itself amid continued reports of supply chain challenges, labour shortages and heightened costs. Download the report below to gain insights into understanding the need for technology transformation.
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WhitepapersRecruitment, retention and resilience: How can grocery build a workforce fit for the future?
From Brexit to burnout, to ageing workers and the rise of digital commerce, grocery faces a perfect storm of pressures when it comes to recruitment, retention and building in relevant skills across its workforce.
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WhitepapersHit Refresh. The return of the shopping experience post-pandemic
The Covid-19 pandemic has changed the shopping experience profoundly, forcing grocery retailers to place a new focus on hygiene, adapt their stores, and invest heavily online. The response has been radical and effective, with rewards to match.
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WhitepapersThe new rules of shopper attention: what it takes for grocery brands to be seen, heard and remembered in 2022
In the face of media fragmentation, Covid and HFSS restrictions, fmcg brands have rarely had to work harder to get shoppers’ attention. A new Grocer Vision report explores how brands can stay visible, cut through the noise and get their message across.
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WhitepapersHow self-service can help scale e-grocery click and collect
The current driver shortage in the UK could trigger a trend to push up the costs of all forms of deliveries, including for e-groceries.
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WhitepapersDelivering promotional excellence in grocery and convenience retail
Promotions can be a double-edged sword. Done well, they can be among your most powerful revenue drivers. But poorly executed and they seriously impact the customer experience -jeopardising sales and revenue targets.
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WhitepapersVolume vs Efficiency: How data science is evolving sampling, fast!
In 2021 the Triyit community answered millions of questions every month - giving honest, detailed feedback about their product sampling experiences, whilst sharing unique insights into their shopping habits, lifestyle and personal influences.
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WhitepapersWhich grocery brands are winning on Amazon UK and Tesco.com?
The formula for growing eCommerce sales is simple: get more eyeballs on your product pages, then get more of those eyeballs to convert.
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WhitepapersDealing with the new squeezed middle
The squeeze on both consumers and the food and beverage supply chain is very real, so how can businesses identify areas to make savings, beyond the more obvious?
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WhitepapersThe 2022 TikTok Playbook for Challenger Food and Drink Brands
TikTok is the biggest means and opportunity for brands to engage Gen Z right now.
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WhitepapersWhy the food industry must act now to protect and grow biodiversity
While 79% of people in the UK are now concerned about the negative impact humans are having on the planet and its biodiversity, many are focused on plastic pollution and fossil fuels, with very few shoppers realising that one of the major causes is the industrial food model.
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WhitepapersGrocery Industry Cheat Guide with Forrester Insight
Grocery has changed dramatically over the past 18 months, but even beyond this, pre-existing conditions, such as digitalisation and e-commerce, have challenged brands.
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WhitepapersA new model for retailers to reach net zero
Reaching net zero by 2040 is an ambitious target for UK retail. It will require a root and branch review of operations and a deep understanding of the impact these changes will have.