All Whitepapers articles – Page 3
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Whitepapers
Sustainable CPG: The Complete Guide To Making Your Business Regenerative
In an era of world change, businesses need to understand how to form a circular economy and be regenerative. But how? Read SAP’s step by step guide to achieving this goal.
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Whitepapers
Technology transformation for food manufacturers: Where to start
With the world seemingly at a crossroads, the megatrends that were once 25 years away have been brought to the fore in a matter of months. The rate at which businesses must now adopt technology is only increasing. This scene presents itself amid continued reports of supply chain challenges, labour shortages and heightened costs. Download the report below to gain insights into understanding the need for technology transformation.
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Whitepapers
Recruitment, retention and resilience: How can grocery build a workforce fit for the future?
From Brexit to burnout, to ageing workers and the rise of digital commerce, grocery faces a perfect storm of pressures when it comes to recruitment, retention and building in relevant skills across its workforce.
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Whitepapers
Hit Refresh. The return of the shopping experience post-pandemic
The Covid-19 pandemic has changed the shopping experience profoundly, forcing grocery retailers to place a new focus on hygiene, adapt their stores, and invest heavily online. The response has been radical and effective, with rewards to match.
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Whitepapers
The new rules of shopper attention: what it takes for grocery brands to be seen, heard and remembered in 2022
In the face of media fragmentation, Covid and HFSS restrictions, fmcg brands have rarely had to work harder to get shoppers’ attention. A new Grocer Vision report explores how brands can stay visible, cut through the noise and get their message across.
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Whitepapers
How self-service can help scale e-grocery click and collect
The current driver shortage in the UK could trigger a trend to push up the costs of all forms of deliveries, including for e-groceries.
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Whitepapers
Delivering promotional excellence in grocery and convenience retail
Promotions can be a double-edged sword. Done well, they can be among your most powerful revenue drivers. But poorly executed and they seriously impact the customer experience -jeopardising sales and revenue targets.
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Whitepapers
Volume vs Efficiency: How data science is evolving sampling, fast!
In 2021 the Triyit community answered millions of questions every month - giving honest, detailed feedback about their product sampling experiences, whilst sharing unique insights into their shopping habits, lifestyle and personal influences.
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Whitepapers
Which grocery brands are winning on Amazon UK and Tesco.com?
The formula for growing eCommerce sales is simple: get more eyeballs on your product pages, then get more of those eyeballs to convert.
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Whitepapers
Dealing with the new squeezed middle
The squeeze on both consumers and the food and beverage supply chain is very real, so how can businesses identify areas to make savings, beyond the more obvious?
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Whitepapers
The 2022 TikTok Playbook for Challenger Food and Drink Brands
TikTok is the biggest means and opportunity for brands to engage Gen Z right now.
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Whitepapers
Why the food industry must act now to protect and grow biodiversity
While 79% of people in the UK are now concerned about the negative impact humans are having on the planet and its biodiversity, many are focused on plastic pollution and fossil fuels, with very few shoppers realising that one of the major causes is the industrial food model.
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Whitepapers
Grocery Industry Cheat Guide with Forrester Insight
Grocery has changed dramatically over the past 18 months, but even beyond this, pre-existing conditions, such as digitalisation and e-commerce, have challenged brands.
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Whitepapers
A new model for retailers to reach net zero
Reaching net zero by 2040 is an ambitious target for UK retail. It will require a root and branch review of operations and a deep understanding of the impact these changes will have.
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Whitepapers
The future of sampling
Nothing beats the feeling of getting something for free! This feeling is something that brands can benefit from and the reason that sampling is an integral strategy for today’s brand marketeers.
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Whitepapers
Going the last mile for your online customers
While the creation of an online storefront and the subsequent processing and shipping of orders has become common for retailers, the distribution and fulfillment logistics of running an efficient online grocery-delivery business is very different, and far more complex than other market sectors.
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Whitepapers
How FMCG brands can win search at 7 online retailers
Optimising your products for search is essential for winning shoppers online and boosting sales. However, it’s easy for brands to waste time and money over-engineering their content for search optimisation.
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Whitepapers
How grocery can stay GDPR compliant after Schrems II
The Schrems II decision will have a great impact on international commerce among companies doing business with the European Union (EU). The consequence of not paying attention to Schrems II could literally mean a partial or complete shut-down of data transfers between EU and non-EU countries, which could impact the bottom line of any company.
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Whitepapers
Five tips for communicating well during a product recall
The pandemic has super-charged consumer interest in where food comes from and how it is produced. A new Grocer Vision report explores how manufacturers can respond to increased demand for traceability and transparency.
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Whitepapers
Consumer goods in a crisis: YouGov’s International FMCG/CPG Report 2021
The Covid-19 pandemic has created both challenges and opportunities in the fast-moving consumer goods/consumer packaged goods sector, drastically impacting consumer shopping behaviour and consumption habits globally.