Former England cricketer and longstanding supporter of the charity Darren Gough will serve as a brand ambassador for the wines in the UK
The Italian still wine segment was “declining ahead of the total still wine category and there is a strong opportunity to bring some excitement and innovation to this sector”
The hospitality industry was ‘suffering immeasurably’, said Berkmann CEO Rupert Berkmann
Admiral Taverns, Greene King Pub Partners, Trust Inns and St Austell Brewery have already signed up
English winemaker Chapel Down has experienced “substantial” growth in supermarket, off license and online sales, but has shuttered its beer and cider brewing arm due to the closure of on-trade outlets. Plus, UK shop prices fall 0.8% in March and all the rest of the latest news from the City.
It comes as on-trade drinks wholesalers were blindsided when the nation’s pubs, bars and restaurants were ordered to close their premises
Off-trade alcohol sales hit £356.5m over the week to 21 March, rising from £252.5m the prior week
The new packaging features an average of 55% reclaimed material