The brewer will plough upwards of £5m into the brand…
The retailer is planning to launch a slew of new brews from craft players
It will raise the brewer’s capacity to 66,000hl
AB InBev has promoted Jessica Markowski to sales director for convenience and wholesale.
The drinks are made by blending white wine with ‘botanical-infused water’ and gin
Heineken felt it had ‘perhaps got the packaging wrong’ after the brand failed to gain traction
Peroni is hoping to attract new consumers to the category with the launch…