All Industry Insight articles
-
Promotional Videos
How retailers zoom in on success with in-store AI cameras
Using AI cameras to identify gaps in shelves allows retailers to streamline operations, frees up staff to focus on customers and can help cut waste. Morrisons managers discuss how this technology has been a ‘game-changer’ to the retail business.
-
Comment & Opinion
Ancient & Brave is hot on feminism, vague on product
Ancient & Brave’s ad shows brave and inspiring women throughout time – but we could use some more product information
-
Comment & Opinion
Ripping up the rulebook: why brands must stop playing safe
Categories are full of codes – patterns so ingrained most brands are afraid to break them. But to be noticed you have to be brave enough to stand out, says Simon Massey, co-founder at Neverland
-
Category Report
Pasta changes shape: trends in pasta & sauce 2025
Shoppers are looking beyond spaghetti and fusilli to new varieties of pasta, as well as new sauces inspired by world cuisines
-
Promotional Features
How integrated data systems are the key to agility success
As consumer expectations evolve and economic pressures intensify, retailers and manufacturers are turning to integrated data systems to transform fragmented operations into agile, responsive supply chains that can anticipate and react to market changes in real time.
-
Comment & Opinion
Willem Dafoe gets descriptive for Laphroaig
Willem Dafoe’s delivery of some outlandish similies is pitch-perfect
-
Comment & Opinion
How hotel query can help us check in with customers better
says Darren A Smith of Making Business Matter
-
Comment & Opinion
House of Guinness: entertaining cobblers should shift a few pints
As Benjamin Lee Guinness’s death sparks a power struggle, the show provides an interesting glimpse into the brand’s history… sort of
-
Category Report
Something to smile about: trends in oral care 2025
Oral care’s value sales are rocketing as stylish and sustainable challengers put pressure on the biggest players to up their game
-
Comment & Opinion
Heinz boxes clever with ad that focuses on fries
A bright spark on the Heinz account has clocked a coincidence - and the brand makes the most of it
-
Comment & Opinion
Next Gen Chef: big money cooking show is surprisingly absorbing
Amusing mishaps are rare, but the show’s high standards make compelling viewing
-
Comment & Opinion
The wellness paradox: health matters, but value matters more
UK shoppers are the most budget-conscious in the world when it comes to wellness, says Alex Heffernan, insight manager for health, beauty and personal care at NIQ
-
Comment & Opinion
Retailers should learn how to actually sell retail media
Retailers are not making a great fist of the retail media opportunity because they have not tailored it to the needs of suppliers, says David Sables, CEO of Sentinel Management Consultants
-
Comment & Opinion
Bovaer backlash: revisiting Arla’s social media storm
Ultimately, the Bovaer saga is a cautionary tale for brands navigating today’s volatile information landscape
-
Webinars
How can brands and retailers leverage agentic AI
Generative AI is transforming how grocery products are found and purchased online, making traditional ecommerce marketing tactics increasingly irrelevant. A new webinar explores the risks and opportunities for retailers and brands.
-
Promotional Features
Can-do: why brands must show how drinks containers promote ‘circularity’
Consumers are well aware of ‘recyclability’ and ‘sustainability’, but new research shows they need help getting to grips with the ‘circular economy’ and how beverage cans play into that.
-
Comment & Opinion
Jude Law looks to tone down his appeal in Uber Eats’ romcom
Actor Jude Law plays the lead role in Uber Eats’ romcom, which begins as a parody of Notting Hill
-
Comment & Opinion
Serving face: how much of themselves should founders give?
Ellie Webb of Caleño Drinks on how much brand founders should share of themselves – and where to draw the line
-
Comment & Opinion
The Fearless Foodie: new podcast offers little insight into management
The host is food industry veteran Amy Wilkinson, former co-host of the Oh For Food’s Sake podcast
-
Promotional Videos
What’s driving the next-gen nicotine category
As cigarette sales decline, smoke-free formats are reshaping the category. Watch this video to find out how retailers can tap into this fast-growing market and meet evolving consumer demand.