All articles by Mark Dishman
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Comment & OpinionOat Cult’s porridge orgy is amusing and disturbing
Oat Cult remains deeply distinctive in a category usually dominated by messaging about health, satiety and warmth
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Comment & OpinionCharlie Bigham’s takes it slow in pie push
‘Charlie thinks life if richer when you slow down,’ apparently
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Comment & OpinionKahlúa hosts a party at the old folks’ home
Kahlúa’s new ad doesn’t make much effort to glamorise the setting, but it takes the opportunity to position itself as an OAP party beverage
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Comment & OpinionWonka’s Golden Ticket: high-concept game show lacks magic
The set design is superb but the game show-cum-social experiment’s tone is all over the place
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Comment & OpinionMcVitie’s ad celebrates brand’s central role in British life
McVitie’s flatters Brits as active, brave and brainy as it highlights its essential role
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Comment & OpinionAbsent Stanley Tucci still makes an impression for Birra Moretti
We get a glimpse behind Adland’s curtains, witnessing the set-up of the perfect shot. But where’s Stanley?
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Comment & OpinionLast Meals: talking food and death with Gillian Anderson
Crap jokes and intense questions abound as chef Josh Scherer’s YouTube hit interview series arrives on Netflix
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Comment & OpinionBecks opts for Stella in confusing Gentlemen campaign
The ad lacks the requisite wit to carry off its bizarre narrative
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Comment & OpinionDolmio’s puppets thirst for likes in unamusing return
The accents have been dialled back a bit, but the puppets remain instantly recognisable
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Comment & OpinionCrunch time for Old El Paso in sensual spot
OEP spotlights ‘better crunch, better flavour’ in a sound-focused ad with a strangely sexy conclusion
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Comment & OpinionDairylea’s adventures are all in the mind
A Dairylea-fuelled kid demonstrates the power of imagination – but doesn’t get to have any real fun
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Comment & OpinionCarlsberg eyes perfection with ice cream campaign
The brand has brought back its famous ‘If Carlsberg did…’ slogan for a late summer push
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Comment & OpinionBig Chicken: Mo Gilligan documentary checks out fast food ‘conspiracy’
The fried chicken loving comedian’s ‘experiment’ is largely pointless, but his deep dive into its production throws up some surprises
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Comment & OpinionBeefeater’s Jamiroquai collab sees Jay Kay reach for a gin
It’s not only a coup for Beefeater to recreate the vid with Jay Kay in situ, it’s quite the technical challenge
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Comment & OpinionMagnum is on point with further foray into fashion
Inside the ‘House of Magnum’, parallels between couture and ice cream are cleverly drawn
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Comment & OpinionOld Spice sniffs victory with last-gasp football spot
Old Spice’s football ad might have landed better had a certain semi-final result been different
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Comment & OpinionBelvoir Farm boots out the suit in ‘obsessed’ spot
A besuited bod’s ‘elderflower flavouring’ suggestion goes down like a lead balloon on Belvoir Farm
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Comment & OpinionWild campaign gets nun too provocative
The ad purports to show a meeting in which members of the Wild team are brainstorming the best way to describe how dry its product leaves pits
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Comment & OpinionMr Somersby rescues pair of Brits in sweary campaign
Mr Somersby is a genial American who helps a couple of shut-ins enjoy nature - and a cider, of course
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Comment & Opinion‘Martini Man’ Jonathan Bailey mixes levity and sophistication
Martini’s new short film is glamorous and exotic – but Jonathan Bailey’s charming performance adds some laughs, too