All articles by Niamh Leonard-Bedwell – Page 2
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Comment & Opinion
Why Doritos is dialling up the WTF with new festive flavour
Doritos’ new Gingerbread flavour has horrified shoppers – but it’s all part of a bold marketing strategy
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News
Oxo adds bone broths, ready-to-use stocks and stock powders
‘Our vision is to keep evolving our range to meet the needs of modern consumers,’ said Oxo
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News
Itsu teams up with Bakkavor to launch chilled meals in Tesco
The meals are inspired by Itsu’s popular restaurant dishes
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News
Merry Crisps-mas! PepsiCo adds Gingerbread Doritos for festive season
The NPD is intended to create ‘intrigue and excitement’ in the crisp aisles
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News
Bosh launches vegan ready meals and pizzas into Tesco
The vegan cookery brand has sold over one million cookbooks
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News
Butterkist adds Wicked-inspired lemonade popcorn and promotion
Fizzafying Lemonade (rsp: £1.35/75g) is Butterkist’s first non-HFSS popcorn
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News
Tilda rolls out water-saving irrigation method across north India
Alternate wetting and drying allows fields to dry before being re-flooded
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Interviews
From sugar giant to health pioneer: Tate & Lyle’s reinvention
Having spun off its sugar division, Tate & Lyle is now focused on sweetening, mouthfeel and fortification in a $5bn bet on better nutrition via its ingredients
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News
Seabrook unveils Waves premium crinkle-cut crisps range
‘Sharing crisps are growing volume ahead of the category,’ according to Seabrook
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News
Doughlicious adds collagen support cookie dough dessert
The dessert will roll into Whole Foods Market chillers next week
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News
Grind seeks to premiumise instant coffee with duo of ‘craft’ blends
Grind said the range was ‘crafted with the same care’ as its wider portfolio
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News
Fuel10k takes cues from Ambrosia with ready-to-eat porridge pots
The pots would meet the growing demand for high-protein breakfast options, said Fuel10k
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Comment & Opinion
Goodbye Dubai? Why the pistachio chocolate trend is here to stay
The proliferation of Dubai-style innovation chocolate has served as a platform to introduce pistachio as a core flavour in confectionery
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News
Gordon’s unveils Spritz Edition drinks to pair with prosecco
Spritz Edition will launch in the on-trade in Britain in 2026, with ambitions of a global rollout to follow
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News
Vadasz adds trio of live cultured, naturally fermented dips
The dips were developed to meet ‘growing demand for healthier, flavour-packed snacking options’
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News
BrewDog teams up with Mackie’s to launch Honeycomb stout
The 7% abv beer boasts notes of ‘caramel, chocolate and toffee’
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News
PepsiCo eyes nutrition-focused Sunbites relaunch as sales soar
Value sales of Sunbites have soared 33.7% in the year to 6 September [NIQ]
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News
Au Vodka rapped by ASA for 'marketing booze to under-18s'
A complainant challenged that two Facebook ads featured adults under the age of 25
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Category Report
The viral scoop: Dairymen ice cream category report 2025
Creating online buzz is a key aim for smaller ice cream brands. But can clicks translate to long-term success?
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News
Birds Eye adds Get Real protein meals inspired by world cuisines
Each frozen meal delivers an average 34g protein