All Shopper trends articles – Page 16
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Category ReportSnacking trends 2024: Brands fighting UPF allegations
As concerns about ultra-processed food change shopper habits, snacking brands are underlining their better-for-you credentials
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Analysis & FeaturesWorkouts, sugar and snacking: 10 charts explaining UK attitudes to protein shakes
Why are consumers buying protein shakes? And how can retailers cash in on protein’s pulling power?
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Analysis & FeaturesCan Tesco take Clubcard personalisation to new heights?
Tesco is joining forces with tech company Eagle Eye to drive ‘hyper-personalisation’ of Clubcard offers
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NewsMcCain expands oven chips portfolio with dedicated Air Fryer range
The range is endorsed by leading air fryer brand Ninja
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Comment & OpinionTarget the typical weekly shopper ‘missions’ to succeed
One in three missions is for a ‘treat for today’ and ‘dinner for tonight’ has grown twice as fast as the average occasion, says Rachel White, MD UK & Ireland, NIQ & GfK
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Analysis & FeaturesDo Getir’s woes show quick commerce just can’t work?
The Turkish player is reportedly looking to pull the plug in Europe
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Category ReportYoghurt trends 2024: Can adult pouches revive the category?
Yoghurt brands are banking on pouches to drive sales. But can the new format revive the category?
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Category ReportAmbient and canned trends 2024: Hanging in the balance
Brands are weighing up their future as the scales tip in favour of cheaper own-label cans. How can they win back thrifty shoppers?
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Comment & OpinionSupermarkets must heed the online needs of over-65s
Older customers face many accessibility issues when it comes to shopping online, says Jonathan Hassell, CEO at Hassell Inclusion
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Comment & OpinionLidl is winning due to differentiation, not just cost
If Lidl keeps up with this value innovation, and there is not a more multifaceted response from competitors, it will keep winning in the UK, says Jeremy Garlick, partner at Insight Traction
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Category ReportHealthcare & beauty trends 2024: The new masculine beauty ideal
A generation of men are embracing personal care trends once thought feminine. How are brands catering to them?
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Analysis & Features10 charts that explain UK attitudes to kids’ yoghurts
We polled 1,000 UK parents to peel back the lid on attitudes to childhood obesity and the role of snacking in a balanced diet
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Analysis & FeaturesWhat are British Muslim shoppers buying from the supermarkets?
From dates to vermicelli noodles and Rubicon, here are the grocery items being added to Muslim shoppers’ baskets, according to supermarket buyers
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WebinarsWATCH: How grocery can win big with sports partnerships
What makes for a successful sporting collaboration for brands and retailers? Watch our webinar on demand where our expert panel, including a former cricket superstar, reveal all!
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Promotional FeaturesInterest from consumers in responsibly sourced seafood is growing
With consumers’ tastes and shopping habits evolving and sustainable sourcing, health and nutrition being crucial to their decision-making, find out how seafood meets these credentials – and how UK retailers can capitalise.
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WebinarsWATCH: How can brands and retailers cater to the new empowered consumer?
Watch our webinar on demand as experts from Iceland, General Mills, Rude Health and Mastercard unpick the big consumer trends that are already shaping grocery in 2024.
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Promotional VideosWhat lies ahead for the Coca-Cola brand in 2024?
In this video, experts from The Coca-Cola Company take us behind the scenes of the soft drinks brand to explain why it leads GB’s soft drinks category and how it plans to stay ahead of the field in 2024.
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WhitepapersHow 10 food and drink brands are winning attention on TikTok
Discover how 10 food and drink brands have mastered TikTok to capture and hold audience attention. Unlock the secrets to their success in the latest report from The Goat Agency.
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Whitepapers4 great reasons to invest in D2C in 2024
With direct-to-consumer still only accounting for a small proportion of fmcg revenues, what’s the payoff on investing in the sector? Download our latest report with idhl, Shopify and Klavio as they reveal four reasons why D2C is crucial.
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Promotional FeaturesHow provenance and quality are influencing food and drink purchase decisions
With British consumers increasingly seeking reassurance and transparency on the origins and production of their food and drink, a study in Wales has highlighted how important this has become – and how it translates back down the chain to the country’s producers.