All Social media articles
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NewsActivists tell Nando’s to release chicken supply chain audit
In a social media video released on Monday, River Action UK asked Nando’s to provide the details, which it allegedly promised to disclose ‘over a year ago’
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NewsKFC and La Vieille Ferme to open London wine bar pop-up
The wine bar will serve La Vieille Ferme’s most popular wines alongside KFC chicken
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Comment & OpinionWhy KFC and Doritos want you to bring your own bag
KFC and Doritos are taking the viral social media ‘bring your own bag’ trend from TikTok to 27 European markets
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NewsLittle Moons teams up with Candy Kittens on Sour Watermelon mochi
Sour Watermelon mochi sorbet bites has launched exclusively on Ocado
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InterviewsHamza Hussain: the UK’s youngest supermarket MD
Abu Bakr’s Hamza Hussain is the 23-year-old supermarket MD with plans to take on the big four and create the ‘Asian Asda’
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Analysis & FeaturesHow supermarket openings are becoming ‘brand moments’
Grocery store openings used to be a quiet affair. Today, supermarkets and convenience retailers alike are using them as an opportunity to create theatre and bring together local communities
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NewsPepto-Bismol sales quadruple following ‘diarrhoea’ TV advert
Pack sales of the gastrointestinal relief brand soared by 301.1% to 2.8 million
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Feature SynopsisFocus On Pasta & Pasta Sauces: 3 October
Social media trends have played a major role in our pasta-eating habits over recent years
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Comment & OpinionFrom social media to sports stars: why Brits can’t get enough of pickles
Whether it’s relieving muscle cramps or aiding digestion, health claims – and celebs from Dua Lipa to Kieran Trippier – are helping prolong the pickle boom
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Comment & OpinionPackaging is the media budget brands forgot they had
With an under-16s ad ban starting to take shape, the desire brands used to buy on a social media feed now has to be earned on shelf, says Equator’s Howard Wright
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Feature SynopsisFocus On Petcare: 19 September
Shoppers are using social media to find product recommendations for their pets
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NewsGerman Doner Kebab partners with Sides to launch London Jerk menu
The collaboration will see Sides’ London Jerk sauce – a mix of chipotle, habanero and bird’s eye chilli – incorporated into a range of GDK dishes
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NewsAldi wins World Cup battle for social media attention
Aldi won 34% of ‘share of creator voice’ around the World Cup, compared with runner-up eBay’s 31%, according to research
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NewsM&S and Boots sign up for YouTube’s UK creator affiliate shopping programme
According to YouTube, when creators tag products directly in their videos, it can lead to up to 50% more clicks than links in the video description alone
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NewsStarbucks brings viral Unicorn Frappuccino to UK for first time
The beverage will be availale for just three days in August
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Category ReportHow shoppers are saving time with home baking hacks
Baking is becoming ‘more about creativity and personalisation than skill’. What does this mean for the £1.1bn home baking category?
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NewsIceland Foods claims ‘astonishing’ legal spat with FA over ‘England’ rebrand
Lawyers for the football association have demanded that Iceland remove England branding from its stores and social media, in a move Iceland has labelled as ‘absurd’
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Comment & OpinionDubai chocolate, murky supply chains and the trouble with going viral
There’s arguably never been a viral food trend like Dubai chocolate. But in the race to fill their boots, could some chocolatiers have made an almost fatal mistake?
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Comment & OpinionInstagram hype won't save a product that tastes bad
Food has become a status symbol, but hype without substance won’t earn a second purchase, says Anastasia Katie Terzeon, managing partner at St Luke’s
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ProfilesRodd’s founder Will Lenney on YouTube, Lewis Hamilton and mini-golf
‘We’ve been figuring out the retail world as we go, learning loads, and having a good laugh along the way’