All Video articles – Page 4
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Comment & OpinionRibena gets heavy with rainy memories of mum
Two siblings dance in the ‘rain’ as Ribena’s evokes childhood memories
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Analysis & FeaturesThe Grocer Gold Awards 2025 in 150+ sensational pictures and video
Were you papped at The Grocer Gold Awards 2025?
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Comment & OpinionAs ’brain rot’ rises, food & drink can offer calm and clarity
‘Brain rot’ was named the Oxford Dictionary’s word of the year in 2024, highlighting the mental and intellectual decline caused by overconsuming digital content, says Jonny Forsyth, senior director of Mintel Food & Drink Research
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Comment & OpinionDash does different with polyamory-based campaign
Dash’s drinks might have short ingredient lists, but this ad focuses on what it has packed inside
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NewsOriginal Source’s AI generated TV ad boosts sales and sentiment
Original Source’s 37-second TV commercial features 70% AI created content
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NewsRibena unveils ‘heritage’ inspired rebrand and £7m push to reverse sliding sales
It comes with sales of Ribena having slid by 0.6% to £122.7m, on volumes down 2% last year
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NewsDash to make TV advertising debut with ‘playful’ 30-second spot
The advert was created by independent agency The Or
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Comment & OpinionSpanish star Bonmati helps Snickers stamp out diving
Snickers’ ‘You’re Not You When You’re Hungry’ campaign has previous with football. Now the push has its first female footy star
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Promotional VideosHow premiumisation is fueling the alcohol-ready-to-drink category
The alcohol ready-to-drink category is experiencing phenomenal growth, now worth £630m in the UK. In this video, we speak to industry experts to dig into the trends and consumer behaviours that are driving this category
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Comment & OpinionSipsmith swaps out swan to serve up sonic symphony
Sipsmith mascot Mr Swan isn’t back, but when is the threequel ever the best film?
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Promotional VideosKids’ snacking: Where health meets fun
How can pack lunchboxes and snacks satisfy parents’ nutritional concerns while exciting kids? In this video we share industry insights from Bel UK on how parents can balance health and fun when it comes to kids’ snacking.
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Comment & OpinionHeineken’s F1 movie stars fail to deliver thrills
Despite having Brad Pitt and Damson Idris’s new F1 movie to work with, Heineken’s ad is a miss
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Comment & OpinionKenco performs a positivity turnaround in Parkrun push
It’s bold for Kenco’s new ad to adopt the resentful mutter of the night owl, sneering at the “chirpy dispositions” of the runners we see warming up
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Comment & OpinionWho Gives a Crap short film showcases inspiring charity work
The film tells the story of Antonate Akinyi Ondewe, whose childhood experience led her to become a sanitation worker with Fresh Life
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NewsPernod Ricard backs Absolut Vodka with ‘six-figure’ multichannel campaign
The campaign’s hero film is directed by music video director Henry Scholfield
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Comment & OpinionBartender Mads Mikkelsen shows love for Campari
Mads Mikkelsen adds a twist of menace to the ‘too good to share’ concept
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Promotional VideosHow retailers and brands can reignite the yoghurt category
With sales of children’s yoghurts lagging and dietary deficiencies growing, how can brands and retailers work together to address misconceptions and help consumers fall back in love with kids’ yoghurts?
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Comment & OpinionSolo Coffee finds gruesome way to explain coffee concept
A group of women chuckle over the ‘I like my men how I like my coffee’ concept - then things go wrong
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NewsWATCH: Ocado ditches ‘Just For You’ jingle in new advert
The online supermarket has launched a new brand platform called ‘Life Delivered’
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Promotional VideosFrom bars to shakes: how Grenade is leading the charge in protein
The protein bar market is evolving fast and Grenade is driving it forward. Hear how the brand plans to stay at the forefront of the market and help retailers boost sales.