NPD news – Page 6
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News
Rude Health launches organic oat barista line
The brand said the organic variant had been in development for four years
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Ex-football star Ian Wright kicks off direct-to-consumer pie venture
The range has debuted with a limited-edition Roast Chicken, Sage & Onion pie in two sizes
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Tresemmé promises ‘salon finish’ with Lamellar Shine haircare range
The lineup comprises shampoo, conditioner, leave-in cream serum and finishing oil
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Nestlé adds quartet of ice cream-inspired confectionery
The manufacturer has teamed up with Diversity dancer and Kiss FM radio host Jordan Banjo to launch a dedicated music video
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William Grant & Sons to launch De Kuyper ready-to-serve cocktail quartet
The range includes Piña Colada and Espresso Martini serves
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Birds Eye launches Mini Fish Fingers
The fish fingers will be available from March and are designed to tap into new meal occasions
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Wild rolls refillable personal care range into branded bays at Tesco
The launch includes Wild’s new haircare lineup comprising Rich & Nourishing and Strengthen & Repair variants
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Eat Real packs get second redesign in two years
The new-look packs were designed to appeal to ‘a wider, flavour-loving audience’, according to the brand
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Oatly launches organic variant of barista oat milk
The oat milk giant said the product had been designed to answer growing demand for an organic option
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Coca-Cola targets flavoured colas segment with lemon flavour relaunch
Coca-Cola previously axed a lemon flavoured cola in the UK in 2006
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Nakd expands range of functional snack bars with Fruit & Fibre duo
The launch will be backed by a digital push, including a partnership with nutritionist Michelle Braude
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Mentos claims first with new pack of 14 flavours
The launch will be backed by a £1m marketing push
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Astonish adds 16 value SKUs across cleaning and personal care
The NPD rollout followed “a year of serious growth for Astonish”, said the brand
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Whitworths calls for DFNS to be contributor to 5 a day
The brand is to publish an independent white paper later this year, highlighting the ‘far-reaching health benefits’ of DFNS
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Red Bull unveils Curuba Elderflower Summer Edition energy drink
Red Bull’s latest limited edition will land on 11 March
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Pringles relaunches Sizzl’n spicy crisps range as Hot
The range will debut with five variants, offering varying levels of intensity
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Rowntree’s launches sour Randoms spin-off Fizzy Cactuz
The NPD comprises fizzy, cacti-shaped gummy sweets in ‘zesty’ fruit flavours
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Vital Drinks raises £600k to bring functional duo to market
The still flavoured waters contain all 13 vitamin groups
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Corona targets midweek drinkers with lower-alcohol Ligera
The 3.2% abv beer contains 30% less alcohol than Corona Extra
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Birra Moretti looks to tempt curious drinkers with sea salt lager
The new brew was developed in response to rising demand for Continental lagers