NPD news – Page 6
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Mars chocolate-dipped frozen fruit brand Trü Frü makes UK debut
Trüfrü debuted in the US in 2017 and has since reached a retail sales value of $215m, according to NIQ data
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Gosh adds falafel-arancini hybrid to plant-based portfolio
The snacks are the first launches of Gosh’s new Street Food range, which takes inspiration from global cuisines
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Strongbow adds ‘citrussy’ Zest to fruit cider offer
Zest comes after Strongbow added a Tropical cider to its offer in 2023
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Aldi to launch ‘UK first’ own-brand paper wine bottles
Cambalala South African Shiraz and Sauvignon Blanc will be available on 18 March – Global Recycling Day
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Proper adds chickpea snacks inspired by global cuisines
The NPD was developed in response to shoppers’ growing appetite for ‘exciting, punchy’ flavours, said Proper
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Volvic reintroduces Touch of Fruit Sparkling in cans
Volvic previously sold a sparkling Touch of Fruit product in bottles from 2015 to 2017
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Goodfella’s adds frozen quartet of cheesy ‘fakeaway’ sides
The innovations offered shoppers the opportunity ‘to replicate their favourite takeaway or restaurant go-to at home for an affordable price’, said Goodfella’s
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Fruit snacking startup Zombie makes Tesco debut
The brand is the brainchild of Perkier founder Ann Perkins
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Bio & Me expands gut health range with trio of flapjacks
Each contains nine or more plant-based ingredients, including the likes of almonds, pumpkin seeds and seaweed
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Lewis Hamilton’s alcohol-free agave ‘spirit’ gets UK launch
Hamilton’s Almave brand was created in partnership with Mexican spirits group Casa Lumbre
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The Sidemen partner with Mornflake to launch cereal brand
The launch will be backed by an advertising campaign starring professional darts player Luke Littler
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Rude Health launches organic oat barista line
The brand said the organic variant had been in development for four years
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Ex-football star Ian Wright kicks off direct-to-consumer pie venture
The range has debuted with a limited-edition Roast Chicken, Sage & Onion pie in two sizes
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Tresemmé promises ‘salon finish’ with Lamellar Shine haircare range
The lineup comprises shampoo, conditioner, leave-in cream serum and finishing oil
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Nestlé adds quartet of ice cream-inspired confectionery
The manufacturer has teamed up with Diversity dancer and Kiss FM radio host Jordan Banjo to launch a dedicated music video
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William Grant & Sons to launch De Kuyper ready-to-serve cocktail quartet
The range includes Piña Colada and Espresso Martini serves
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Birds Eye launches Mini Fish Fingers
The fish fingers will be available from March and are designed to tap into new meal occasions
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Wild rolls refillable personal care range into branded bays at Tesco
The launch includes Wild’s new haircare lineup comprising Rich & Nourishing and Strengthen & Repair variants
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Eat Real packs get second redesign in two years
The new-look packs were designed to appeal to ‘a wider, flavour-loving audience’, according to the brand
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Oatly launches organic variant of barista oat milk
The oat milk giant said the product had been designed to answer growing demand for an organic option