Category reports – Page 29
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Category ReportThe new cash cow: The Dairymen milk report 2018
After years of commoditisation, brand owners are finally giving shoppers reason to value milk
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Category ReportDown & out? The Dairymen butters & spreads report 2018
Strange but true: branded butters & spreads now cost 32p per kg less than own label, following a year of rampant price inflation
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Category ReportWhisky revival: spirits category report 2018
Brits are quaffing whisky like there’s no tomorrow. And there’s nothing wee about the growth
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Category ReportNew lease of life: The Dairymen cheddar report 2018
Following a disastrous 2016/17 when sales crashed almost 10%, cheddar brands are back in the black
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Category ReportHow fromage went Franglais: Continental cheese report 2018
If imitation is the sincerest form of flattery, then British cheesemakers must have the hots for their Continental counterparts
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Category ReportThe great dairy space race: The Dairymen drinks report 2018
The race is on to claim valuable space in the chillers at the front of Britain’s c-stores and supermarkets
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Category ReportWho needs a hot summer? The Dairymen ice cream report 2018
Ice cream sales have passed the £1bn landmark. So what’s driving growth?
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Category ReportThe importance of being earnest: The Dairymen yoghurt report 2018
Sales of own-label yoghurt have passed the £1bn mark in the past year. That represents growth of more than £100m since 2016
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Category ReportLeaking value: sauces & condiments category report 2018
Shoppers have hit the sauce hard, filling their baskets with an impressive 8.2 million kg more this year
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Category ReportRise of the coffee connoisseur: Hot Beverages Category Report 2018
Single-origin, hand-roasted or artisan – coffee shops have taught consumers to be picky about their brews
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Category ReportSmart power: batteries category report 2018
The battery market is having to fight to stay relevant in a world of rechargeable tech. But there’s an unlikely hero – the smart home
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Category ReportPlant-based puddings: desserts category report 2018
As the war on sugar rages on, puddings are among the nine categories challenged by Public Health England to reduce sugar content by 20% by 2020
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Category ReportYoung, single and roasting: Sunday roast category report 2018
Demographic data by Kantar paints an interesting picture of who’s eating roasts. Almost all age groups have upped their consumption
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Category ReportMashing spuds: rice & noodles category report 2018
As Brits fall out of love with potatoes, sales of rice & noodles are booming
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Category ReportBargain hunt: poultry category report 2018
High-profile controversy has done nothing to dampen shopper appetite for value-for-money protein
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Category ReportSunny side up: Breakfast category report 2018
The breakfast category has bounced back from two years of decline, with shoppers shelling out an additional £10m on the first meal of the day
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Category ReportThe new cool: male grooming category report 2018
Comprehensive skincare is an increasingly important part of the modern man’s routine
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Category ReportCreepy chic: Halloween category report 2018
Hip young things are spending growing amounts on dressing to kill at ghoulish gatherings every October - and fmcg wants in on the action.
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Category ReportInstantly Instagrammable: home baking category report 2018
Consumers are paying more attention to the photogenic capabilities – and trend potential – of their bakes than ever before
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Category ReportA new lease of life: ambient & canned goods report 2018
Early signs of recovery are starting to show. Over the past year, sales have shot up 2.7% to £2,303.5m