Champion: Kenco Iced Hot Vanilla Matcha Latte
The thirst for matcha shows no sign of drying up, in no small part driven by Gen Z creators swapping viral recipes and brewing tips on social media. But for those without the time or inclination to mess about with bamboo whisks or chawans (matcha bowls) this ‘just add water’ matcha latte mix from Kenco, in a convenient sachet format, couldn’t be timelier.
Not only does it taste great – “fab vanilla flavour, crisp clean matcha and velvety texture” – but our judges also loved its versatility (it works hot or cold) its value-for-money and its smart packaging. Simply put, “this is bang on for the target market”.
Register your interest for the New Product Awards 2027
Gold
• Birchall Loose Leaf Lemon Verbena
• Harry Brompton’s Matcha Mango Iced tea
Silver
• MOMA Pistachio Matcha Oat Drink
Bronze
• OMGTea Matcha Latte Original Sachets
• Pukka Vanilla Chai Matcha
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