The Grocer’s New Product & Packaging Awards 2025: a celebration of innovation

New Product and Packaging Awards 2025

The event culminated in 40 category winners being crowned this afternoon in front of a capacity crowd at London’s iconic Wembley Stadium – a fitting venue for a coming together of champions

Innovation in grocery is alive, kicking, and making itself known on a supermarket shelf near you, as was proven once again by today’s The Grocer’s New Product & Packaging Awards 2025.

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