latest news

Wispa chocolate Cadburys cake buscuit

Burton's adds Wispa to Cadbury biscuits

12 Jul 2014 | By Vince Bamford

Burton’s Biscuits Company is adding a Wispa biscuit to its licensed Cadbury range…

Cadbury Dairy Milk Chips Ahoy

Cadbury Dairy Milk mixed with Chips Ahoy in new Mondelez tie-up

06 Jul 2014 | By Vince Bamford

Mondelez has revealed its latest Cadbury Dairy Milk branding partner – a cookie brand many Brits will have never heard of…

Cadbury Dairy Milk Fruit & Nut bar

Cadbury makes Responsibility Deal pledge on chocolate bars

29 May 2014 | By Ian Quinn

Mondelez International , the owner of chocolate giant Cadbury, has followed the lead of its rival Mars in announcing a calories cap on bars, as part of a new pledge under the Responsibility Deal.

Britain's Biggest Grocery Brands 2013

Brands keep it simple with focus on money-off deals Subscription

30 May 2014 | By Vince Bamford

When it comes to promotions, keeping it simple is the name of the game right now…

more cadbury dairy milk news

Cadbury Dairy Milk Christmas advert

Cadbury wraps up Christmas with purple paper push Video

18 Nov 2013

Cadbury’s first-ever Christmas ad focuses on one of the big day’s simple pleasures…

Report

Cadbury: Losing brand value after acquisition by Kraft?

Cadbury: Losing brand value after acquisition by Kraft?

16 Jul 2013

Kraft’s CEO, Irene Rosenfeld announced that the company wanted to broaden its position within the confectionery industry as a global leader…

Poll

What will the new organic report, which says organic food is healthier, do for sales?

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The colour purple

23 Apr 2014

Cadbury has exhausted its appeals to trademark its purple Pantone 2685C, but this may not be the last attempt by Mondelez to stop others using Dairy Milk’s iconic purple “hue”.

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