hovis and premier foods news

Hovis Basil Pesto

Hovis adds flavour to sliced bread range with Taste Sensations

20 Apr 2014 | By Vince Bamford

Hovis is launching three flavoured sliced loaves – its first NPD since splitting from parent company Premier Foods…


Premier Foods introduces defibrillators to all UK sites

19 Apr 2014 | By Guy Montague-Jones

Premier Foods has introduced defibrillators to all its UK sites – including Hovis ones…

Brian Carlton exits as Premier focuses on performance culture

19 Apr 2014 | By Guy Montague-Jones

Premier Foods group HR director Brian Carlton has left after 20 years with the business…

Gavin Darby

Why the Hovis deal marks a new era of opportunity at Premier Subscription

31 Jan 2014 | By Guy Montague-Jones, Vince Bamford

As Premier hives off Hovis, we look at what this means for both businesses – and the man in charge for 12 months…

more hovis and premier foods news

Smash Martian

Premier's B-list brands deserve a fresh take

28 Jul 2013 | By Vince Bamford

Premier Foods’ website gives the impression the company owns just eight brands…

Guy Montague-Jones

Premier Foods is right to rationalise its supply base

14 Jul 2013 | By Guy Montague-Jones

Premier Foods chief executive Gavin Darby means business…


Should grocers be ramping up their food-to-go offers?

View poll results

NPD is not shouting out - shoppers don't notice it

23 Apr 2014

We don’t necessarily need more NPD, we need better NPD…

Selling to real people

23 Apr 2014

It’s a well known fact that 20%-50% of purchasing decisions are achieved through word of mouth.

The colour purple

23 Apr 2014

Cadbury has exhausted its appeals to trademark its purple Pantone 2685C, but this may not be the last attempt by Mondelez to stop others using Dairy Milk’s iconic purple “hue”.

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