smirnoff & diageo news

DrinkIQ from Diageo, body processing alcohol

Diageo unveils Drink IQ tool to aid responsible drinking Subscription

22 Mar 2017 | By Helen Gilbert

The platform debunks common myths about alcohol and tests users’ knowledge

Baileys Iced Coffee range

Baileys makes iced coffee debut with reality show tie-in

09 Mar 2017 | By Helen Gilbert

The 4% abv NPD should be merchandised alongside non-alcoholic options, according to the brand

Alessandra Ambrosio for Ciroc's On Arrival push 2017

Alessandra Ambrósio to promote Cîroc vodka globally Subscription

14 Feb 2017 | By Lisa Riley

The activity will include exclusive moments with the supermodel shared across the brand’s social media

drinking

Dry January is a challenge for industry as well as individuals Subscription

30 Jan 2017 | By Anthony Myers

New research has revealed that dry January campaigns are having a lasting effect on the nation’s drinking habits … but will it last?

more smirnoff & diageo news

Poll

What do you think of Princess Anne's comments on GM food?

View poll results


Grocer jobs Experts in FMCG

Arla Foods Limited Shopper Marketing Manager Opportunities

Shopper Marketing Manager Opportunities - Arla Foods Limited

Competitive salary and benefits package
Search jobs
Sign in

Newsletter Sign-up

Free

I wish to receive the following newsletters:

For Members

Become a Gold Member to receive these newsletters:

Become a Platinum Member to receive these newsletters:

Become a member of The Grocer

DIRECTORY

The+Grocer+Directory

CLICK HERE to search for the products, services and companies you need in the definitive guide to the UK food and drink industry.

FOLLOW THE GROCER